ABOUT BAD ASS COFFEE
Bad Ass Coffee of Hawaii™ is a well-established gourmet coffee company with over 15 years in the business, serving the highest quality gourmet coffee online and in over 65 retail locations. We offer American-grown, Hawaiian coffee from Oahu, Kauai, Maui and of course our 100% Kona coffee. .
There is nothing more important to us than our satisfied customers. Our repeat customers are the very core of our business. At the Bad Ass Coffee Company™, we recognize that core and cater to our customer’s needs and lifestyle. Our customer base is young, young at heart, vibrant, energetic and on the move, and, most of all, they love fine, richly brewed, gourmet coffee and unique specialty coffee drinks.
Our unique stores and product line appeal to an extremely wide and diverse range of customers. This makes our target demographic very broad, which allows for a solid customer base that transcends standard generational limitations. Today’s coffee market is rapidly expanding to encompass a full spectrum of customers. The “Live Aloha” lifestyle is designed to support and attract this distinct group of “serious,” fun-loving coffee drinkers of all ages. In today's fast-paced world, we need to provide our customers with a relaxing and refreshing product and environment. One that will stimulate, as well as satisfy, their coffee drinking needs and suit their busy lifestyle. If it's a quick pick-me-up or a place to chill-out and relax, Bad Ass Coffee Company™ is the place to accommodate their needs. Our customers, like our company, have “attitude”-- a progressive attitude of living life to the fullest-- and we aim to continue to serve them to the best of our abilities every time they pay us a visit.
Look for our distinctive Hawaiian Signature blend (10% Hawaiian coffee and other beans from around the world), unique signature espresso drinks, and other related food and beverage items. We also carry a unique line of retail merchandise, including custom-branded mugs, hats, T-shirts, chocolates, macadamia nuts and much more. Our coffee and product line are highly sought after by our growing base of loyal customers, who continue to enjoy our products long after their first experience with Bad Ass Coffee of Hawaiia.
|For generations, the donkeys of Kona, Hawaii carried coffee beans down the mountains on the Big Island. Their bellows could be heard echoing as they hauled the heavy loads of coffee up and down the mountainside. The native people of Kona named these hard-working donkeys 'The Bad Ass Ones' because of their cantankerous nature and perseverance while carrying the world's richest coffee. If you listen carefully, their bellows can still be heard today, and their legend lives on at Bad Ass Coffee of Hawaii.